How we repositioned Curatax as an attractive employer
The initial situation
Curatax wanted to fundamentally renew its website in order to present the company as a professional and solid employer. The goal was clear: an online presence that would arouse the interest of applicants and highlight Curatax as a reliable employer. In addition to a complete relaunch of the website, a new branding was also required that reflects the company's values and is geared towards the recruitment aspect.
The goal
Curatax needed a modern and serious design that would build trust and convey professionalism. The new design also needed to have a simple and clear structure that focused on usability. In addition, we wanted to ensure that the website loads quickly and functions smoothly to provide visitors with a seamless and positive user experience. An important component was also the integration of a content management system (CMS), which allows Curatax to update job advertisements quickly and independently.
The solution
Our team developed a bespoke design that encapsulates Curatax's values: solid, serious and consistent. With a clean color scheme that combines shades of blue with a mix of light and dark sections, the result is a website that is both professional and user-friendly. The elements are reminiscent of the classic values of trust and consistency that characterize Curatax as an employer.
The intuitive CMS enables the Curatax team to manage the website content independently at any time. This means that job advertisements and other content can be updated with just a few clicks. Thanks to the optimized performance, the website runs quickly and smoothly, offering visitors a comfortable experience.
The result
Shortly after the relaunch, Curatax saw a noticeable increase in applications. The new website exceeded the team's expectations and was well received by applicants and existing employees alike. Thanks to the clear structure and ease of use, content can be updated quickly, which has greatly increased the company's flexibility in recruiting.